Naje Badu Love

Naje Badu Love writes and speaks for women who are ready to release the roles they inherited and choose the life that is finally theirs. Her books, programs, and keynotes meet women at the moment of decision — and give them language, structure, and permission for what comes next.

She is the founder of Journey Up!, a personal development platform and movement for women spanning books, courses, coaching, live events, and the Journey Up! app. She is the creator of the Finally Yours framework — a five-part methodology (Identity, Patterns, Self-Trust, Wholeness, Leadership) used both in private coaching and inside organizations.

Naje writes and teaches from lived experience, not theory. Her work began in her early twenties, in a personal season of reckoning that became the foundation of everything she now creates — and that is why it resonates so deeply with the women who find it.

Her work reaches women two ways: directly, as individuals, through books, coaching, the group cohort, the retreat, and community; and through organizations — HR teams, ERGs, and conferences — investing in the women who carry them. Journey Up! is her life's work and her legacy.